Retail
Example scenario
80 stores, 15 minutes of head-office correspondence each per day
→ ~400 hours a month
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Go
Make Content Production Sustainable
Shorten the path from idea to published post with an AI-assisted content flow that keeps your brand voice consistent everywhere.
Core problem it solves
Publishing consistently takes time; when things get busy the calendar slips and the brand voice drifts between channels.
The Interface
A real capture of the product, not a mockup.
The solution produces social posts, blog drafts and campaign copy based on your tone of voice and content rules. Every piece goes through an approval step — your team edits, approves and publishes. The goal is not to replace the editor but to speed up drafting and adaptation.
Problems It Solves
- When content depends on one person, the publishing calendar slips.
- Adapting the same message for different channels takes time.
- Brand voice varies between channels and between authors.
- Ideas are produced irregularly, which makes campaign planning harder.
Key Features
On-brand generation
Tone, terminology and phrases to avoid are defined, and every draft follows those rules.
Channel adaptation
One core piece is adapted automatically to the length and format each channel expects.
Content calendar
Planned content sits in one calendar with approval status and publishing time.
Approval workflow
Each piece is reviewed by named approvers before it goes live.
Visual direction
Image direction and alternative headlines are suggested alongside the copy.
Search-friendly blog drafts
Keyword-targeted drafts come with a heading hierarchy and meta descriptions.
Benefits
Shorter production cycle
Drafting time drops and the team focuses on editing and strategy.
Consistent brand voice
Defined rules keep the same tone across every channel.
A predictable calendar
Publishing becomes plannable and last-minute gaps get rarer.
Support for organic visibility
Search-friendly content production becomes a routine rather than an effort.
Use Cases
Regular social publishing
The weekly plan is prepared in advance together with drafts.
Product and campaign launches
A single campaign message is expanded into variants for every channel.
Blog and SEO content
A calendar and drafts are built around your target keywords.
Multilingual content
The same piece is adapted in language and tone for different markets.
How It Works
- 1
Define the brand guide
Tone, audience, terminology and phrases to avoid are captured in one place.
- 2
Choose content types
We plan which formats are produced for which channel, and the approval steps.
- 3
Produce and edit
Drafts are generated and edited by your team; feedback feeds back into the rule set.
- 4
Publish and measure
Content ships on schedule and performance data informs the next plan.
Which Industries Is It For?
E-Commerce
Example scenario
500 support requests a day, 60% asking about order status
→ ~9,000 repeat questions a month
3 recommended solutions
GoTourism
Example scenario
250 booking enquiries a day, 40% arriving out of hours
→ ~3,000 delayed replies a month
3 recommended solutions
GoProfessional Services
Example scenario
15 specialists, 4 hours a week searching documents and templates
→ ~3,100 hours a year
3 recommended solutions
GoAutomotive
Example scenario
12 service points, 60 booking calls a day, 20% unanswered
→ ~4,300 missed calls a month
3 recommended solutions
GoFrequently Asked Questions
Does content go live automatically?
No. By default every piece passes an approval step. Automatic publishing can be enabled for specific content types if you want it.
How does it learn our brand voice?
A brand guide is built from your existing content and the rules you define. Your team’s edits feed back into that guide over time.
Which channels are supported?
Social platforms, blog and email newsletters. Publishing integrations are planned around the tools you already use.
How is factual accuracy handled?
Critical details such as products and prices are sourced from your own systems, and the approval step ensures content is checked before publishing.
Does it replace our content team?
No. It speeds up drafting and adaptation; strategy, editing and the final call stay with your team.
Request a Demo for This Solution
Fill in the form and we will plan a demo around your needs.
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